It’s the time of year that we set goals for ourselves and our business. And that’s great. But if your goals don’t turn into results, your goals mean nothing.
Take a look at the goals you’ve set for yourself the past couple of years. Do they look similar? Are you noticing a pattern? If so, it’s time to look at what’s keeping you from the results you want.
Here are some reasons why you aren’t achieving the results you crave:
- You procrastinate. Sometimes you do this overtly. You just don’t want to get something done because you don’t like it. Other times, your procrastination is subconscious. It could be a fear of failure – or even a fear of success. (I had the latter.) You have to find a way to motivate yourself to get moving in the right direction.
- You didn’t make your goal achievable. Sometimes goals are simply unrealistic. For example, if your goal is to have 500 members in your membership community and you only have 1000 people on your prospect list, chances are it’s never going to happen. (That’s a 50% conversion rate, which is nearly UNHEARD OF!) The key is to do the research to make sure your goals are achievable.
- You’re too insulated in your own world. Guess what? This is me (and I bet some of you too). I hate asking for help and am comfortable in my ‘own’ space. Plus, I surrounded myself with only a few ‘trusted’ people. Don’t get me wrong, I love them and appreciate their support. However, it kept me insulated from new ideas. By not giving myself the opportunity to stretch, my goals got more difficult. I got stuck. Never again.
- You’re not working smart. You know the saying: the definition of idiocy is doing the same things over and over again and still not getting the results enough. You need to be smart and make a change. (For example, I’m expanding my circle to get more feedback.)
- You forgot the goal. Often times we have great intentions when we set goals. However, when the day-to-day stuff starts setting in, we lose sight of why were are doing things in the first place. Here’s the thing about goals: they are not set in stone. Goals should be flexible and change as you grow and change.
So did you see yourself in any (or all) of these? Is there another reason for your not getting the results you want? Share them in the comments section.