I know adding public relations tools and tactics to your already busy schedule is tough!
So I don’t want to overwhelm you with tons of added PR to-dos for 2009.
But if you are really wanting to make an effort and get some publicity, I have just one suggestion for you: stara blog if you don’t have one, or really work it if you do.
By now, it’s no real secret that blogging (short for weblogging) is among one of the most popular things to do on the Internet. Although they began as an online journal of sorts, you can take advantage of this technology to effectively market your business – at little cost.
By blogging, your doing several things PR-wise that can help your business grow:
- Creating more of a presence for yourself and your business so that people can know, like and trust you.
- Increasing your search engine rankings
- Developing a real relationship with potential customers and clients, by allowing them to interact with you
Tomorrow I’ll share some tips on how to develop a great blog.