Blanket sponsorship is similar to attempting to put out a forest fire using a dribbling garden hose.
1. Simply, No two Companies Tend To Be Alike:
Precisely what one company needs, the other might not. Company A might have a hole in their marketing budget to fill, while the other business is simply looking for a wonderful advertising strategy to invest in. There happen to be two entirely separate proposals for each.
2. Generic = Garbage Can
If there’s no pop, zest, or sizzle with your proposal, then it’s generic. A generic proposal is really a warning sign to a sponsor. It shouts “gimmie, gimmie!” By developing your own proposal for each and every business, you show your own thoughtfulness and also ability to stay ahead of the crowd.
3. Whenever You Assume….
You know that old saying about what happens when you “assume” right? When you assume all businesses have exactly the same wants, you totally discredit their motivations. If you are not worried about precisely what a business needs, precisely why should they bother with what you need?
4. Rugged Reputations:
After you have presented a blanket sponsorship proposal to each and every business you can imagine, you instantly get the negative reputation which comes along with it. It is simpler to take time to craft a proposal which works for every company rather than attempt to make up for the bitter taste you place in their mouth using a blanket proposal.
5. How Would YOU Feel?
Pretend you are the company receiving this generic proposal. It likely doesn’t fit with your vision and is no where near to the past sponsorships you could have awarded. As well as, there is nothing special relating to this proposal and the ideas aren’t actually creative. You’re just being used for your cash. Precisely what would you do?
Sponsorships are great to have, however they do take a bit of work to make them happen. Take some time and write each proposal with just a little creativeness and also individuality. Your own efforts will pay in the end.
Securing a sponsorship from a major company can increase your credibility in the marketplace.
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