These days, email has become a staple in the workplace. Building an email list is so important if you want to retain your contacts and build healthy relationships with them. Studies are showing that most business prospects wont even recognize you or your brand until your seven emails in. That doesn’t even include them actually buying or using your services. With that being said, take time to build an effective email list.
Now, a truly effective email contact list is difficult to create and manage, but it can be done and it’s worth it. Try out these tips:
Make a Form – Create a registration form for potential users to fill out. Make the form visible to your users and you will see how many people fill out your form daily. Studies show that an opt-in box is great, but a squeeze page – a landing page that people first see when they go to your website encouraging them to opt-in – brings even better results.
Give to Get – Give potential subscribers to your list a reason to sign up. Like it or not, people online virtually expect to receive something for free before they buy. In fact it is only usually after they have received your free offer and have satisfied themselves about the quality of the information before they go on to buy.