Why did it work so well? Partly because I promoted it a lot. But the other reason is due to creating a joint venture giveaway. And you can do it too.
A joint venture giveaway is an event where business owners provide free products in order to draw in customers. By partnering with other business owners, you are able to connect with members of their community and share what you have to offer. In turn, your community learns about the other joint venture partners participating. And all the joint venture partners grow their lists.
Everyone loves freebies, potential customers included. Joint venture giveaways aren’t just any freebie. The best part of a joint venture giveaway is that they are an opportunity to showcase what you have to offer. It allows you to share your talents and skills with a whole new audience and therefore what you giveaway is important and should offer real value.
Of course you can do this as a physical giveaway, but the easiest, and most cost effective way is to hold one online. This allows potential customers to instantly receive your free giveaway via download.
What can you use as a giveaway item?
EBooks and article packs are very popular and, if you are not a writer, can easily be picked up from a PLR site. Have you made a video? Recorded an interviewed you did with someone? These are all very popular and easy to pull together giveaways.
How can you participate?
Joint ventures can be general or specific. For instance, some joint ventures are created to inform people about creating traffic for their website or how to get free publicity, as Be Heard Day did. Others might be more general such as self improvement or health. Be on the lookout and keep your ears open and you’ll hear about many joint venture giveaway opportunities.
There are three ways to be involved in a joint venture giveaway. First you can participate and get involved. Find out what is being offered, sign up and take advantage of the giveaways. The Be Heard Day giveaway saw about 700 people grab downloads to learn about new tools, memberships and products that can help you in your business.
Another way to participate in a joint venture giveaway is to be a contributor. As a contributor you would be one of the many business people offering a free giveaway. In exchange for your giveaway, members are required to opt-in to your list. This is an excellent opportunity to grow your list and impress potential customers with your terrific giveaway.
Here are a few resources to keep you up to date on future giveaways that you can join as a contributor:
A word of warning about these sites. Do your due dilengce and make sure the JV giveaway your are interested in is a good fit for you and the target market you want to attract. Otherwise, you’re wasting your time and effort, and getting people on your list who will never BUY from you (which is the ultimate goal, right?)
The third way is to create your own giveaway. I’m sharing the secrets to create a giveaway that attracts the RIGHT joint venture partners to match your target market’s needs, and gets you a ton of publicity in the process. Find out more about how to build your list with joint ventures at http://www.listbuildingpromotionsecrets.com